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02Retail & Technology Strategy

Know what to fund, and in what order.

We look across your marketing, systems and operations, put a value on every opportunity, and give you a roadmap your team can actually deliver.

Sound familiar?

Too many priorities, not enough certainty.

Everyone has an opinion on what to do next. Few can show what it’s worth.

  • Every team has a different “top priority”
  • Technology projects get approved without a clear return
  • Your board is asking for an AI strategy
  • Systems were added one at a time and don’t work together
  • Nobody owns the roadmap from end to end
A customer enjoying a calm moment at home
Every decisionValued and ranked

Strategy that starts with customers

The best plans start with what customers actually need.

We look at the whole journey, from the first ad to the after-sale experience, and find where better systems would make customers happier and the business leaner.

What’s included

Senior strategy, from first look to delivery.

Opportunity Assessment

Where AI and better systems can save the most, ranked by value and payback.

Learn more →

Technology roadmaps

A 12-month plan with clear priorities, owners and budgets.

Business cases

The numbers your board needs to approve the right investments.

Fractional leadership

A senior CMO or transformation lead, part-time, to drive the plan.

Software and vendor review

What you pay for, what you use, and what to cut or replace.

Retail partner strategy

Marketplaces, wholesale and big-box partners, connected to your own store.

How we work

Diagnose, prioritise, plan, lead.

Weeks 1–2

Diagnose

We map your systems, processes and numbers, and talk to the people who run them.

Week 3

Prioritise

Every opportunity valued and ranked by savings, effort and payback.

Week 4

Plan

A roadmap and business cases your leadership team signs off.

Ongoing

Lead

We can stay on to lead delivery, as your fractional CMO or transformation lead.

Start here

The AI & Technology Opportunity Assessment

In 2–3 weeks we show you where AI can cut your costs, which software you can replace, and how your systems can work better, ranked by savings and payback.

From $5,000, credited to your build if you go ahead.

Growing brand?

Start with the Growth Audit.

For ecommerce brands ready to scale. One week on your paid media, creative and conversion, from $1,800 and credited to your retainer.

See the Growth Audit

Questions

Good to know.

How is this different from a big consultancy?

You get senior people who also build and run what they recommend, so the plan is grounded in what’s actually deliverable.

Do you implement the plan too?

Yes. We build the technology, run the growth work, or lead delivery with your team. Or you can take the plan and run with it.

What does fractional leadership look like?

A senior strategist working with your team a set number of days a month, owning the roadmap and reporting to leadership.

Where do we start?

Usually with the AI & Technology Opportunity Assessment. It gives you the ranked list the roadmap is built on.

Turn competing priorities into one clear plan.