Moor Labs
Moor Labs is our rapid-prototyping studio. We turn real retail problems into working tools, and let you try them before you commit.

The builds

Spare parts, warranty and aftercare. Customers find the part on a diagram from the manual, warranty is checked automatically, and the ticket is raised for them.
A PDF assembly manual becomes an animated, step-by-step guide, with every part called out by code. Fewer “how do I build this?” tickets, happier customers.
Analyses every ad to show which concepts, hooks and formats earn their spend, stops creative waste, and manages creators, using AI wherever it helps.
How Labs works
We start with a real, expensive problem we see across retailers, not a technology looking for a use.
A working version in weeks, built and tested on real retail data.
We run it with real retailers and measure what it saves or earns.
What works becomes a tool any retailer can use, or a custom build for yours.
Submit a challenge
Got a retail problem nobody’s solved?
Tell us what’s costing you time or money. If it’s a problem other retailers share too, it could become our next build, and you’d be first to use it.
Or email hello@moormarketing.com.au
Need it built for you?
Find out which tools would save you the most, and get the first one scoped and costed. 2–3 weeks, from $5,000, credited to your build.
See the Assessment