Facebook ads agency · Melbourne
Facebook and Instagram advertising for ecommerce brands, run by a senior in-house team in Moorabbin. Creator-led creative, smart structure and a cost-per-customer ceiling, so spend goes up and cost per customer comes down.


Why MOOR in Melbourne
Meet the strategist running your account, in Moorabbin or at your office.
EOFY, Click Frenzy, Black Friday and Boxing Day mapped months ahead.
Freight, returns and Afterpay built into what each customer can cost.
Australian creators filming your products in real homes and backyards.
What we do
Meta’s AI campaigns set up and fed properly, so they find buyers at the right cost.
Your product feed turned into ads that show shoppers what they looked at.
Content from our creator network that feels like a real recommendation.
Ads that stay with shoppers through long decisions on big purchases.
New angles every week. Winners scaled, tired ads retired.
Pixel and Conversions API set up so you can see what really sells.
How we run it
We work out the most you can afford to pay for a customer after cost of goods, freight and returns, then buy to that number.
Your costs and return rates become a ceiling for what each new customer can cost.
What’s working, what’s taking credit for sales you’d get anyway, and where budget leaks.
Structure, offers and creative built for considered purchases.
Weekly. Above the ceiling gets cut, under it gets more budget.
Results
An outdoor furniture brand grew monthly revenue by more than 1,900%, with 6x+ ROAS through Black Friday.
Read the case study →
An outdoor garden brand grew monthly revenue by 400% in 12 months.
Read the case study →A home furniture brand runs on a managed creator network and AI, producing over 250 new ads every month.
Read the case study →On the record
“Moor built and ran a campaign on Facebook ads that drove 4000 new customers through my door. We are really impressed.”
“They were the first agency who were ever able to get traction with our ads. Once we handed the account over we saw almost immediate results.”
“I can’t believe we’ve broken through to $40k months! I’ve never seen the store revenue this high!”
Two ways in
One week on your paid media, creative and conversion. From $1,800, credited to your retainer.
See the Growth Audit → Established retailers2–3 weeks on where AI can cut your costs and improve your systems. From $5,000, credited to your build.
See the Assessment →Questions
Yes. Our team is in Moorabbin, so Melbourne clients can meet us in person for strategy sessions, or work with us over video.
It depends on your channels and creative needs. Our Growth Audit starts from $1,800 and is credited to your retainer if you go ahead, and ongoing management is a fixed monthly fee agreed upfront.
We work out what a customer is worth to you after costs, then set budgets that can scale profitably. Most brands we work with spend from around $10k a month.
Yes. Our in-house studio and creator network make the creative, and the same team buys the media.
Yes. Instagram runs through Meta alongside Facebook, and we run TikTok as part of the same plan.