Diagnose first: geo holdout testing for analysts, SCM vs panel DML

Diagnose-first geo holdout testing for analysts: pick SCM or panel DML, run power checks with GeoLift or Google Conversion Lift, and use an agency checklist.

Diagnose-first geo holdout testing for analysts: pick SCM or panel DML, run power checks with GeoLift or Google Conversion Lift, and use an agency checklist.